Commercial for brand developing company Vanilla Horizon. Focus of this tvc lies on the companies ability to improve clients’ business performances throughout branding. Logo and company name were integral in the following story development:
starting out with a flat, monotonous life line … chasing it’s own tail day in & day out; Dull voice over: “Has your business felt a little like this lately?!?”
… with the powerful voice over: ” We’ve got the perfect solution for you!!!” the life line all of a sudden starts to see a spark; life being pumped back into the clients’ veines so to speak.
… spikes of that life line increase in size to signify a new strength. Said spike eventually starts drawing Vanilla Horizon’s logo …… more progressed stage of the logo build up …
… more progressed stage of the logo build up …
… more progressed stage of the logo build up …
… more progressed stage of the logo build up …
… logo then starts retracting into mist, eventually revealing the scene has been in the dark night outside rather than inside … … ocean, clouds and the rising sun (signifying a new day) appearing slowly out of the dark …
… a beautiful sunrise showing the mroe beuatiful side of clouds that are slowly evaporating …
… to finally reveal all of Vanilla Horizon’s logo in front of a name giving sky …
right click is on unpaid leave ...
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